B2B MARKETPLACE IN DIGITALIZATION

B2B MARKETPLACE IN DIGITALIZATION
What is the marketplace?

  Marketplace is a platform that allows businesses or consumers to trade globally or locally with other businesses or consumers to present their products and services. There are many marketplaces that continue to operate globally and locally. You can understand the suitability of the marketplaces for you from products and services. Concepts such as b2b, b2c, c2c and c2b are commonly used in this regard. So what are these concepts?

-B2B - business-to-business
-B2C - business-to-consumer
-C2C - consumer-to-consumer
-C2B - consumer-to-business

Here, "B" refers to companies that want to sell or purchase products or services; "C" represents consumers who want to sell or purchase products or services. As an example, B2C is interpreted as business to consumer.

What are the differences between B2B and B2C?

B2B marketplace platforms are platforms where businesses offer products and services to businesses. There are some similarities with B2C as well as some differences.

    -Bulk ordering and purchasing cycle,
   - Different payment options,
    -Payment based on the vendor approval in the order progress step,
    -Real-time stock update,
   - Sample product request before bulk order

What are the advantages of B2B Marketplace?

 To reduce the procurement cost of the B2B marketplace to businesses, to reduce the cost of inventory, to shorten the operation time, to discover new channels.

-Reducing procurement cost: Automated procurement solutions provide financial savings in matters such as labor, material and time.Reducing the cost of inventory: With the analysis options offered, it allows you to control inventory costs by increasing efficiency in production in sales and supply in production.


-Shortening the operation time: By reaching more than one vendor and product easily, it saves time by making decisions on matters such as supply time, payment method and price in automated systems.


-Discovering New Channels: Accessibility for potential buyers by visible online to promote products and services. Potential buyers who need other products and services from other industries can also discover other sellers.

-B2B marketplaces offer convenience in direct purchases as well as indirect purchases.

What is a seamless B2B order?

 Since 2011, indirect spending has increased by an estimated 7 percent per year globally. Despite this, many businesses are unable to plan adequately for indirect purchases. This type of acquisition makes it difficult to identify savings opportunities across the business as the cost is often split between business units. While marketplaces save 6 to 15 percent in this regard,

 Access to an expanded product range, elimination of a company's dependence on a single sales channel, vendor evaluation and selection, cross-category orders and financial traceability, Internet of Things and intelligent storage systems that can automatically reorder based on stock levels are some of the evolving value proposals. It examines the seamless B2B order, offer, order and delivery process in depth and tries to eliminate problems.

 In summary, the smooth operation of B2B systems provides convenience for buyers and sellers in many aspects. In the next 5 years, it is predicted that B2B marketplaces will dominate the procurement process with artificial intelligence algorithms.

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